From Empires to Rain Forests: Haier’s Rendanheyi as the Model for Success in the Platform Era

In this webinar, we explore the surprising story, inspiring ideas, and the insightful solutions through which Haier kept anticipating the market and disrupting itself from within for 36 years to become the global leader in white goods appliances. Through the first-hand knowledge of Prof. Bill Fisher, the market experience with Rendaheyi of Simone Cicero and Emanuele Quintarelli, the deep understanding of innovation dynamics of Dr. Annika Steiber, participants will gain a rich, inside-out understanding of the transformational value and historical connections but also the open challenges and the potential areas of further development of the Rendanheyi model, as the inspiration from a new breed of entrepreneurial, ecosystemic and adaptive organizations fit for the unpredictable world in which we are all immersed.