Instructor Bio

Best-selling author, blogger, widely-acclaimed keynote speaker, and global CX authority. A marketing futurist and accomplished trend spotter, Peppers has educated and motivated audiences worldwide with presentations and workshops focused on how businesses can compete in a dynamic, technologically fast-moving world.

-Founding Partner of The Peppers and Rogers Group
-Co-Founder of CX Speakers LLC
-Don has authored or co-authored a legacy of international business best-sellers that have collectively sold over a million copies in 18 languages: Customer Experience: What, How, and Why Now (2016), Extreme Trust: Honesty as a Competitive Advantage (2012), Managing Customer Experience and Relationships, 3rd ed. (2011), Rules to Break & Laws to Follow (2008), Return on Customer (2005), One to One B2B (2001), The One to One Manager (1999), The One to One Fieldbook (1999), Enterprise One to One (1997), Life’s a Pitch: Then You Buy (1995), The One to One Future (1993)
-His first book, The One to One Future, written with Martha Rogers, Ph.D., in 1993, is widely credited with having launched the CRM revolution. BusinessWeek called their book the “bible of the new marketing,”.
-Research by SatMetrix in 2015 ranked Don and Martha as the world’s #1 “most authoritative experts on customer experience.” A genuine thought leader, Don was listed by The Times of London as one of the “Top 50 Business Brains,” while Accenture named him one of the “Top 100 Business Intellectuals,” and the UK’s Chartered Institute for Marketing called him one of the 50 “most influential thinkers in marketing and business today.”
-In 2013 the Direct Marketing Association (US) inducted him into its Hall of Fame.

MS – Princeton University
BS (Astronautical Engineering) – United States Air Force Academy