Instructor Bio

Bill Schmarzo is a Data Science & Data Monetization Strategic Advisor at Menlo College and a Professor of Data Science, Design Thinking, and Economics. Bill teaches, mentors and provides hands-on guidance to senior IT and business leadership to drive collaboration between your business stakeholders and data, analytics, and data science teams to identify (envision) where and how data and analytics can deliver measurable, relevant business and the operational impact. He also trains organizations using a pragmatic, ROI-driven data monetization methodology - complete with a detailed training methodology, design templates, key economic and analytic concepts, and hands-on exercises - to identify, validate, value and prioritize the key use cases that deliver business and operational outcomes optimized with data and analytics.